Themed Issue Introduction: Promises and Perils of Artificial Intelligence and Advertising
نویسندگان
چکیده
Of all the technological advances in advertising, none are perhaps more exciting than artificial intelligence (AI). However, couched within this excitement is a multitude of questions: What AI a...
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ژورنال
عنوان ژورنال: Journal of Advertising
سال: 2021
ISSN: ['0091-3367', '1557-7805']
DOI: https://doi.org/10.1080/00913367.2020.1868233