You Won’t Believe What They Just Said! The Effects of Political Deepfakes Embedded as Vox Populi on Social Media

نویسندگان

چکیده

Disinformation has been regarded as a key threat to democracy. Yet, we know little about the effects of different modalities disinformation, or impact disinformation disseminated through (inauthentic) social media accounts ordinary citizens. To test forms and their embedding, conducted an experimental study in Netherlands ( N = 1,244). In this experiment, investigated (contrasted both similar dissimilar authentic political speeches), role modality (textual manipulation versus deepfake), disinformation’s embedding on (absent, endorsed discredited by (in)authentic citizen). Our main findings indicate that deepfakes are less credible than news same topic. Deepfakes not more persuasive textual disinformation. Although did find perceived credibility source evaluations people who tend agree with stance arguments, our suggest strong societal concerns deepfakes’ destabilizing democracy completely justified.

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ژورنال

عنوان ژورنال: Social media and society

سال: 2022

ISSN: ['2056-3051']

DOI: https://doi.org/10.1177/20563051221116346