The Impact of Digital Implements and Techniques on Iran Contemporary Carpet Industry

The advent of digital implements and techniques in the modern world, has changed the quality of the human life and also has influenced the traditional art of the nations. The traditional design as the most important step which the artistic creation take place in, has been affected by these evolutions and specially the arts like carpet are being influenced the most. Due to the two decades passing from entrance and stabilization of digital implements and techniques in Iran carpet design, it is indispensable to study their impacts in order to identify the threats and opportunities of these new tools in traditional art. On the other hand, artists and experts of this scope are the most competent references to evaluate the quality of these impacts. Accordingly, this study has been conducted to determine the impacts of digital implements and techniques on the traditional design through analyzing the ideas of the experts working in Iran carpet design scope. This is a qualitative research and its data has been collected through the library and the field survey methods by the in-depth interview with 9 persons of carpet design experts and artists and has been organized by Delphi method. Then they have been analyzed in the framework of grounded theory. The consequences of this study show that the carpet design experts have a consensus on synthesized attitude, admission of computer as a necessity or an opportunity and using it to preserve the artistic and cultural identity.