purpose- the aim of this essay is to attempt to explain the impact of religion and family structure on consumer decision-making style within a muslim country. this paper wants to demonstrate how and why husbands/wives with eastern culture and islamic norms use different decision-making styles. design/methodology/approach- literature reviews on consumer decision-making, religion and family struc...

In this article we review the literature on financial literacy, financial education, and consumer financial outcomes. We consider how financial literacy is measured in the current literature, and examine how well the existing literature addresses whether financial education improves financial literacy or personal financial outcomes. We discuss the extent to which a competitive market provides i...

There is a wide diversity of choices for a consumer who needs a data store to hold the information for a cloud-hosted application. Some stores are run as services by the cloud provider, others may be deployed and administered directly by the cloud consumer in infrastructure from the cloud provider. Some stores use a document model, others are relational, or graph, or they may even offer just a ...

Purpose – The purpose of this research is to increase consumer safety by providing insights about the linkage between consumer knowledge, price perception and safety intentions. Drawing from the expanded societal view of marketing, this model aims to further understanding of the connection between consumer education and safety from a folk theories-of-mind perspective. Design/methodology/approac...

Uncontrolled diabetes creates an increasing burden on individuals, their families, and the society in the United States. The expected total annual costs of diabetes, including both direct costs and the lost productivity, are expected to be 20% of the Gross Domestic Products by 2016. In this paper, a community-based infrastructure is proposed to provide consumers, both diabetics and pre-diabetic...

“Connections: Relationships and Marriage” is one of a number of high school marriage education curricula designed to teach students to develop healthy relationships and marriages. This study evaluates the effectiveness of this curriculum with 375 students from rural Midwest high schools who were in either the Connections group or in another Family and Consumer Sciences course. Findings suggest ...

One common aspect of all human beings, regardless of education level, income level, location and so on, is that they are all consumers. The key of success in marketing strategy both in terms of local and global aspects is understanding consumer behavior. So aim of this study was to investigate the role of socio-cultural factors on sports consumer behavior. This research was survey- descriptive....

81 Marketing Education Review, Volume 15, Number 2 (Summer 2005). ANGELINE G. CLOSE is a doctoral student of marketing at the Terry College of Business, University of Georgia, where she received a Comer Research Fellowship. She holds a Masters in advertising from UGA’s Grady College of Journalism. She also is an assistant professor of business at North Georgia College and State University: The ...