This chapter discusses cultural diversity challenges in globally distributed software development and the implications for educating and managing the future global information technology workforce. It argues that the work practices of global software development are facing a variety of challenges associated with cultural diversity, which are manifested in and can be analyzed from three dimensio...

User-interface design is influenced by cultural differences. Cultures around the world have different patterns of social behavior and interaction that have led anthropologists and scientists of communication to develop culture models whose dimensions describe these differences. This paper describes an effort to collect expert opinion about these cultural dimensions and how they influence user-i...

We present empirical evidence that, among a variety of cultural dimensions, the individualism-collectivism dimension, based on Hofstede’s (2001) data, is the most important and robustly significant effect of culture on long run growth. Other dimensions that have a significant effect, albeit less robust, are generally strongly correlated with individualism and convey similar information. We foun...

Background and Objectives: Effective communication between managers and staff is a prerequisite to organization success. Cultural competence is key to effective communication. The aim of this study was to survey cultural competence in managers of selected hospitals.   Methods: Twenty teaching hospital managers and four private hospital managers of senior level participated in the study. Data ...

In this chapter, we discuss how culture influences computer mediated communication (CMC). We use an Input-Process-Output (I-P-O) model as a theoretical framework to analyze relationships between culture and CMC. We describe three dimensions of cultural variability—individualism/collectivism, low vs. high context of communication, and taskvs. relationship-orientation—and describe how these dimen...

An important first step to successful global marketing is to understand the similarities and dissimilarities of values between cultures. This task is particularly daunting for companies trying to do business with China because of the scarcity of research-based information. This study uses updated values of Hofstede’s (1980) cultural model to compare the effectiveness of Pollay’s advertising app...

Culture is deemed to be a crucial basis for innovation in various respects. The aim of this paper is to explore the relationships between different cultural dimensions introduced by Hofstede (2001) and the capability of initiating innovation measured by the number of patent applications using the sample of European countries at the regional level. As a novel approach, instead of using Hofstede’...

Introduction. In terms of economic relations transformation in Ukraine, entrepreneurship, which today, to a certain extent, goes beyond the scope usual functions and roles, is socio-cultural phenomenon with its own history civilizational specificity, occupies special place. Given this, it should be considered not only as an category but also system values cultural phenomenon. Purpose methods. T...