نتایج جستجو برای: customer knowledge organizing capacity and customer knowledge employing capacity dimensions also

تعداد نتایج: 16939690  

2008
Shanthi Venkatesh

While Customer Relationship Management (CRM) refers to building strategies and tools for managing relationships with customers, Customer Knowledge Management (CKM) refers to strategies that help companies derive valuable insights about customers that get stored in the form of customer data / information to be shared across the value chain, which when preserved would become a knowledge repositor...

2015
Morteza Ghasemi Vahid Rezaei

This paper surveyed the impact of customer knowledge management (CKM) on continuous innovation and financial and non-financial performance of Noor Credit Institution. This paper is fieldwork and in terms of methodology is causal and in terms of the purpose is practical. The statistical population of this study is consists of the employees of the Noor Credit Institution in the country which were...

2016
Abbas Keramati Mohamad Sadegh Sangari

This paper suggests a novel success framework for customer relationship management (CRM) based on a conceptual implementation model to identify associated critical factors and their contribution to overall success/failure. Fuzzy analytic network process (FANP) is applied to identify the relative importance of each factor in successful implementation of each stage and the CRM initiative as a uni...

2012

In many instances, customers are seen as one of the key resources for new product development (NPD), as they often have deep product knowledge as well as experience and creativity potential gained by regular product usage. From knowledge management perspective, customers’ input to NPD is manifested in different forms of knowledge. Customers’ input to NPD typically reflects their needs and desir...

2008
Seyed Mahdi Homayouni Tang Sai Hong

Customers were introduced as one of the brilliant resources of knowledge for the companies and enterprises. This paper proposes to integrate the agent-mediated knowledge management and the customer knowledge management systems. This is to provide a framework to acquire the cryptic knowledge from and related to the customers and provides required knowledge for them. The abilities of agents in kn...

Journal: :Int J. Information Management 2008
Carolina López-Nicolás Francisco J. Molina-Castillo

The present research is designed to gain a deeper understanding of Customer Knowledge Management (CKM) tools inside the e-commerce context. The relationship between the CKM literature and the e-commerce literature is evaluated through several user characteristics such as risk preference, Internet preference and Internet knowledge and their impact on customers’ online perceived risk and purchase...

2005
Malte Dous Harald Salomann Lutz Kolbe Walter Brenner

In recent years, companies have integrated their customer relationship management (CRM) and knowledge management (KM) efforts because they realize that KM plays a key role in CRM success. In this article we present the findings of a survey of customer-related KM initiatives’ status quo within organizations as the first step of a two-stage research approach. In a second step we build on the surv...

2002
MICHAEL GIBBERT

Corporations are beginning to realize that the proverbial ‘if we only knew what we know’ also includes ‘if we only knew what our customers know.’ The authors discuss the concept of Customer Knowledge Management (CKM), which refers to the management of knowledge from customers, i.e. knowledge resident in customers. CKM is contrasted with knowledge about customers, e.g. customer characteristics a...

Journal: :Journal of Applied Business Research (JABR) 2014

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