Previous studies have found that market orientation signi®cantly predicts economic performance. The present study attempts to provide a necessarily partial model for how this impact takes place using innovation degree, innovation performance and customer loyalty as intermediate variables. The study targets the insurance industry in the European Union. The sample accounted for 22 percent of the ...

Purpose: The aim of the author is to present methodological approaches used to study the socioeconomic sector of micro, small and medium-sized companies of plans for a experimental testing tool (Marketing self-diagnostic tool) constructed for the diagnosis and self-diagnosis of individual attitudes, knowledge, skills and needs in the field marketing of innovation and innovation in marketing MSM...

The aim of this paper is to assess the influence of innovation barriers for technological in-novation on the innovation performance as well as sales market orientation of Polish firms. The analysis isconducted on the sample of 7783 manufacturing enterprises participating in the survey GUS PNT–02/CISfor the years 2008–2010. The results show statistically significant relations between...

From the three levels of external environment, organizational capabilities and personal traits, select antecedents: institutional digital CEOs’ temporary leadership to build a combined framework model that affects business innovation, use fsQCA conduct configuration analysis on 125 Chinese enterprises, explores multiple concurrent factors causal complex mechanisms affect enterprise innovation. ...

In the world where the only thing one can trust in is lack of confidence, for organizations to respond to this wavy environment, they need innovation, which by itself has a central role in the movement toward the comparative advantage and supreme performance. Although many researchers have in the past been carried out investigating the effect of innovation on organization's performance, it seem...

On the basis of beliefs on open innovation, online social networks and Web 2.0, we propose a new type of approach based on people-to-people interaction to support national innovation activities. With the aim of generating new ideas, our National Open Innovation System (NOIS) combines two rival innovation sources: (1) technology and social foresight research, and (2) customer needs and experienc...

The knowledge service platform is seen as the vital intermediaries in innovation cycle, and for users to locate, exchange and acquire knowledge in a systematic way. It is increasingly recognizing the powerful role that knowledge service platform provide in building a national innovation capacity. The knowledge service platforms in the China’s national innovation system, mostly based on the digi...

the main goal followed throughout this research was an identification of the role of environmental variables in entrepreneurial orientation (eo) dimensions, implemented as a correlational research, and by an application of causal model. statistical sample of the study consisted of 1800 cooperative memberships for the selection of which one out of each six regional groups of provinces (as cluste...