information and communication technologies (ict) have offered innovative and cost effective advertising tools for managers. one of such technologies is mobile phone which has enabled a novel marketing channel for companies to directly reach their customers. yet, mobile marketing is still in its infancy and needs deeper investigations. this paper has studied 588 customers’ perception for receivi...

Mobile phones have become a very important tool for personal communication. It is therefore of great importance that forensic investigators have possibilities to extract evidence items from mobile phones. Modern mobile phones store evidence items on SIM-cards as well as internal memories. With the advent of modern functionality, such as camera and multimedia messaging, more and more of these it...