LLE Review, Volume 73 59 Ever since cholesteric liquid crystals (CLC’s) were discovered in 1888,1 CLC colors have been noted for their qualitative vividness and luminosity;2 however, there have been few quantitative colorimetric studies examining CLC’s as colorants. We will describe how CLC’s produce color, what colorimetric studies have been done on them, and how we have extended and improved ...