In desktop manipulations such as cooking or assembly instruction videos, a performer often draws the viewers’ attention to significant portions of the video’s content by means of a specific set of physical behaviors. We verified the efficacy of videos edited based on those behaviors by observing television programs and simulating them with the use of our editing scheme. In this paper, we first ...

This paper analyzes a single television station’s choice of airing tune-ins (preview advertisements). I consider two consecutive programs located along a unit line. Potential viewers know the earlier program but are uncertain about the later one. They may learn its location through a tune-in if they watch the earlier program and the television station chose to air a tune-in, or by sampling it f...

Adults (N = 336) 18 to 54 years old watched a television program containing violence, sex, both violence and sex, or no violence and sex. Programs were shown in a comfortable room containing padded chairs and tasty snacks. Each program contained the same 12 ads. Embedding an ad in a program containing violence or sex reduced (a) viewers' likelihood of remembering the advertised brand, (b) their...

BACKGROUND Public radio and television announcements have a long tradition in public health education. With the global rise of computer and mobile device ownership, short message service (SMS) and email-based health services (mHealth) are promising new tools for health promotion. OBJECTIVE Our objectives were to examine 1) self-reported exposure to programs related to noncommunicable diseases...

In public surveys, the most common complaint about television is the amount of violence depicted on the screen. More than half the programs shown on television are violent, and hundreds of studies have shown that viewing TV violence causes an increase in societal violence. Nevertheless, advertisers continue to sponsor violent programs. For an advertisement to be effective, people should be able...

This paper presents results from a qualitative user study. The aim of research was to include the future users of a new technology in the product design of interactive television programs. During the study, the study participants were interviewed. They were asked to answer questions about their television use and to comment on artist’s drawings presenting the possible future setup and equipment...

In Orlando, I was introduced to the AOTA audience as American chef, author, and television personality Julia Child, who introduced French cuisine and cooking techniques to the American mainstream through her cookbooks and television programs. To underscore the metaphor of a soufflé representing the occupational therapy profession, I appeared onstage in an apron and holding a mixing bowl, preten...

This paper examines the diverse relationships of different publics within Anand Nagar slum with these news programs and political discourses, detailing how many men women in watched engaged what they see as communication on television. Following qualitative methodological approaches specifically ethnography conducted slums Bhopal, detailed youth watch television for information does watching ha...

The present study explores the effects of social-media messages that are presented in television content. In particular, the retention of content and changes in attitude through watching television programs was investigated. Thirty participants were randomly assigned to one of two conditions: one that included social-media messages and one that omitted socialmedia messages. The participants’ ey...

A television-use questionnaire was completed by undergraduate college students (N = 773). Based on results from the television-use survey, respondents’ popular television programs (33 shows) were content-analyzed for amounts of verbal aggression. A measure called the Verbal Aggression Television Consumption Index (VATCI) was calculated for each individual by combining the results of the content...