We begin with establishing properties of the unit revenue function, g(·). Lemma 6. 1. g(·) is a non-negative, continuous, non-decreasing, and concave function on R+, with g(0) = 0. 2. yg(1/y) is non-decreasing and concave on R++. 3. g(y)/y is non-increasing on R+. 4. If u, v > 0, then g(u) g(v) ≥ min( u v , 1), 1 u ∫ u 0 g(v)dv ≤ g(u/2). Proof. 1. That g(·) is non-negative, continuous and non-d...