To be able to have branding that is maintain brand performance in this industry 4.0, the right strategy needed strengthening branding, one of which also increase awareness. Branding something differentiates a from other similar competitors. The purpose research journal guide author's literature study review on can executed by Bakgor Bobo Cen brand, so as awareness brand's target audience. By us...

This study is to determine the level of brand awareness visitors consisting top mind, recall, recognition and unaware at Pohsanten Tourist Village in Jembrana Regency, Bali, Indonesia. Data were collected by using a questionnaire distributed tourist village accidental compenience sampling 60 respondents. The data analyzed descriptively quantitatively with frequency. From results analysis it can...

The Kampung Bali in Bekasi City has now begun to be known for its characteristics and ornaments as well a building style that is very thick with Balinese nuances. That why, visited by many local officials journalists from online media television see firsthand the sustainable culture Bali. This study suggests how brand awareness efforts of are. uses qualitative approach descriptive method. As in...

Abstrak besarnya pengguna internet di Indonesia menjadi faktor utama bagi pebisnis untuk menggunakan pemasaran digital mendapatkan konsumen. Urbain inc sebagai brand fashion streetwear salah satu yang diminati dikalangan penikmat fashion. Penelitian ini berjudul Pemanfaatan Digital Marketing Dalam Membangun Brand Awareness Fashion Streetwear Inc. penelitian mengkaji bagaimana pemanfaatan dilaku...

This Research is trying to examine the role of brand ambassadors in increasing awareness. The researcher took case study Arya saloka and Amanda Manopo who became Shopee's Brand ambassadors. Researchers interviewed three informants one expert marketing communications. purpose this was determine Saloka building Awareness. uses Kotler & Keller communication theory awareness with qualitative me...