We develop a two-sided market model that captures two unique features of the in-app mobile advertising market: the joint structure of the adverting platform and agency pricing for the app sales channel. In the joint structure of the mobile advertising platform, both the platform owner and the app developer jointly control the provisioning of ads compared to the platform owner alone in the tradi...

Peter DeMarzo, Ilan Kremer and Andrzej Skrzypacz (2005, henceforth DKS) analyzed auctions in which bidders compete in securities. They show that a steeper security leads to a higher expected revenue for the seller, and also use this to establish the revenue ranking between standard auctions. In this comment, we obtain the opposite results to DKS’s by assuming that a higher return requires a hig...

Inflation is regarded as one of the most chronic problems in Pakistan and the recent surge of inflation (10.8) in consumer price index is a matter of serious concern in the economy [1]. Inflation imposes high cost on economies and societies; disproportionately hurts the poor and fixed income groups, creates uncertainty throughout the economy and undermines macroeconomic stability. It also resul...

This paper studies a supply chain coordinated by a revenue-sharing contract in fuzzy environment. Two kinds of fuzzy programming models are discussed: revenue-sharing contract with fuzzy linear demand model and fuzzy iso-price-elastic demand model. Supply chain coordination in both centralized decision setting and centralized decision setting are achieved by obtaining the optimal solutions in t...

The supply chain coordinating role of revenue-sharing has, to date, been examined only in static models. With downstream competition, the central conclusion in these models is negative: revenue-sharing cannot, except in degenerate form, achieve coordination. Incorporating dynamics, by allowing inventory carryover in discrete time, this paper establishes a foundation for revenue-sharing contract...

We study how interactions between financing and investment decisions can shape firm boundaries in innovative markets. In particular, we model innovative projects as growth options and ask whether they are best operated inside large incumbent firms (Integration) or in separate, specialized firms (Non-Integration). Starting from a standard theoretical framework, in which value-maximizing corporat...

The parametric cost estimation approach has proved to be an efficient method for analyzing complex systems such as spacecraft, missiles, ships, buildings, etc where cost varies according to a number of parameters. The cost to provision a telecom network also depends on a number of parameters; but little research effort has been applied to estimate cost using this approach. In estimating the cos...

In this paper we survey a number of different social software websites and analyze their revenue models. The main revenue models that we analyzed included advertising, premium memberships, affiliate programs, donations and merchandize sale. The survey will categorize different social software based upon the revenue model being adopted. The main aim of this paper is to highlight the need for stu...

This study explores the nexus among government revenue, expenditure, and gross domestic product (GDP) across time and/or frequency using a Ghana dataset. It applies wavelet approaches to investigate lead-lag nexus, degree of integration interdependency public in Ghanaian context. The data source is World Bank consists yearly from 1983 2021 yielding 39 observations. While expenditure revenue are...