In this paper, we present a privacy-preserving scheme for targeted advertising via the Internet Protocol TV (IPTV). The scheme uses a communication model involving a collection of viewers/subscribers, a content provider (IPTV), an advertiser, and a cloud server. To provide high quality directed advertising service, the advertiser can utilize not only demographic information of subscribers, but ...

In this paper we present NetCeiver, a lightweight and energy-efficient IPTV architecture that is fully compatible to existing digital television broadcast systems. It allows an easy convergence of digital television and IPTV. During the transition, consumers can thus benefit from the advantages of both technologies. NetCeiver pursues an integrated approach that combines zero-configuration algor...

Introduction IPTV is a young technology, barely five years old. It is now emerging as a mainstream service throughout the world, due in large part to the establishment of standards and availability of technology in the market. Although there is still a lack of “open standards” for interoperability and integration, particularly at the set top box level, IPTV vendors have teamed together to integ...

New digital media forms have broaden new business opportunities. Internet Protocol Television (IPTV) has emerged as a major contender, from these new digital media options. Agricultural and food industries are especially excited and looking forward to employing IPTV as they see it as a viable means in promoting their markets. This study examines whether the effects of media attributes and motiv...

IPTV based on full-duplex networks potentially provides much richer media experiences than traditional TV. However, video contents compressed with non-scalable coding schemes greatly constrain the potential. This paper proposes a new IPTV architecture, which fully takes the advantages of scalable video for adaptation to both networks and devices. Firstly, network adaptation is mainly performed ...

1047-3203/$ see front matter 2011 Elsevier Inc. A doi:10.1016/j.jvcir.2011.09.003 ⇑ Corresponding author. Fax: +82 54 279 2299. E-mail address: [email protected] (H. Song In this paper, we present a novel fountain code-based mobile IPTV multicast system architecture over WiMAX network. In the proposed system, the transmission algorithm at a base station determines the control parameters of...

The aim of this research is twofold. Firstly, it analyzes how the two main features of Internet Protocol Television (IPTV), interactivity and personalization, influence both customers’ perceived performance and involvement with a web-based information service. Secondly, it studies whether personalization and interactivity improve customer purchase intentions of this service through IPTV. We dev...

P2P IPTV systems start to be very popular on the Internet. Measuring the impact they have on the network and understanding their behavior is an important field. Available applications are based on proprietary solutions, thus traffic analysis is the only feasible way to identify the mechanisms used to get video streams. In this context, during the 2006 FIFA World Cup, we performed an extensive m...