Most works on norms have investigated how norms are regulated using institutional mechanisms which assume that agents know the norms of the society they are situated in. Few research works have focused on how an agent may infer the norms of a society without the norm being explicitly given to the agent. These works do not address how an agent can identify conditional norms. In this paper we des...

in this research, we have investigated the relationship between psychological and social factors and green consumer behavior in tehran. with a sample size of 316, we have examined 15 hypotheses. the positive significant relationship between environmental attitudes, personal norms, perceived consumer effectiveness, and social (injunctive) norms with green consumer behavior dimensions (green purc...

This paper presents a contribution to research on norms detection by proposing a technique, which is called the Potential Norms Detection Technique (PNDT). The literature proposes that an agent changes or updates its norms based on the variables of the local environment and the amount of thinking about its behaviour. Consequently, any changes on these two variables cause the agent to use the PN...

Child care centers are a unique context for studying communication about the social and personal expectations about health behaviors. The theory of normative social behavior (TNSB; Rimal & Real, 2005 ) provides a framework for testing the role of social and psychological influences on handwashing behaviors among child care workers. A cross-sectional survey of child care workers in 21 centers in...

Humans are uniquely good at inventing norms, thinking about norms, complying with norms and defeating norms. It is small wonder, then, that norms are a focus of much interest as well as debate across the cognitive sciences, encompassing such diverse issues as rationality, morality and action. The aim of the present symposium is to bring together a range of psychological and philosophical contri...

This research evaluated the importance of reference groups in the relationships between injunctive norms and alcohol consumption for college student drinkers. First-year students (N = 811; 58% women) completed online assessments of their drinking behavior, as well as their perceptions of the approval (injunctive norms) and prevalence (descriptive norms) of drinking by others. Injunctive norms w...

Norms describe the permissions, prohibitions and obligations of agents in multi-agent systems in order to regulate their behavior. In this paper we propose a normative modeling language that makes possible the modeling of norms motivating the modeling of such norms together with the nonnormative part of the system. In addition, we also propose a mechanism to validate the norms at design time, i...