ADVERTISING The Advertising Major The advertising major prepares students for careers in business and industry or for graduate education. Students majoring in advertising find career opportunities in professions requiring applied communication expertise. Graduates are qualified for positions in the creative and account sides of advertising within businesses, agencies and media. The capstone pro...

The purpose of this study is to identify the ERP competencies which are important to industry. A content analysis of IT job web sites was used to develop a list of core competencies for positions as ERP project managers, business analysts, programmer analysts, application developers, auditors, security administrators, system administrators, quality assurance engineers, trainers, database admini...

Unlearning is the deliberate undoing or reversal of what has been previously learned. This skill has been acknowledged in business and academia as being increasingly important for engineers in a highly changeable 21st century environment; additionally, industry have recently flagged a real-world skill deficit in graduates that can be remedied using the concept of unlearning. This paper shows th...

This study tracked 139 graduates of the same master's of business administration program for five years and demonstrated significant main effects of the personality variable self-monitoring on career mobility. The chameleon-like high self-monitors were more likely than the trueto-themselves low self-monitors to change employers, move locations, and achieve cross-company promotions. Of the 72 in...

It is almost unbelievable that in this age of technology we are experiencing decreasing worldwide enrollments in Information Systems (IS) programs. Suddenly, within a year or two, enrollments decreased as much as 70-80 percent throughout the world. Industry is begging for more graduates with a business and technical background and is expecting an even greater shortage in the next few years. Des...

The aim of the study was to investigate the relations between the background information of the graduates of Institute of Business and Information Technology, University of the Punjab, Lahore, Pakistan, and their academic performance in terms of their graduation CGPA. The outcome of the analyses revealed that CGPA of the graduates is affected by session, previous academic record, and gender of ...

Although extracurricular certificates might facilitate the job entry of graduates by signalling quality, evaluation literature thereto is scarce. Hence, we conduct an observational study on the impact of a standardised course “Integration of Business Processes with SAP ERP (TERP10)” offered by a number of universities worldwide and in which students can take a certification exam held by SAP AG....