1 Department of Nursing, International Branch, Shahid Beheshti University of Medical Sciences, Tehran, IR Iran 2 Imam Khomeini Clinical and Hospital Complex, Tehran University of Medical Sciences, Tehran, IR Iran 3 Department of Hospital Infections, Tehran University of Medical Sciences, Tehran, IR Iran 4 Department of Hospital Infection Control, Farabi Hospital, Tehran University of Medical Sc...

An exploratory study was conducted to investigate consumer adoption of online purchase using a survey data set. Based upon the theory of innovation and self-efficacy theory, risk aversion, online proficiency, shopping convenience, and product choice variety were proposed to influence consumer intention to shop online, which, in turn, affects online purchases. Results of regression analyses reve...

Ali RASSOULI*, Alwan AL-QUSHAWI, Fatemeh ATYABI, Seyed Mostafa PEIGHAMBARI, Mehdi ESFANDYARI-MANESH, Gholam Reza SHAMS Department of Pharmacology, Faculty of Veterinary Medicine, University of Tehran, Tehran, Iran Department of Pharmaceutics, Faculty of Pharmacy, Tehran University of Medical Sciences, Tehran, Iran Department of Avian Diseases, Faculty of Veterinary Medicine, University of Tehra...

Department of Gastroenterology, Imam Khomeini Hospital, Tehran University of Medical Sciences, Tehran, Iran Digestive Disease Research Center, Shariati Hospital, Tehran University of Medical Sciences, Tehran, Iran Department of Radiology, Imam Khomeini Hospital, Tehran University of Medical Sciences, Tehran, Iran Department of Pathology, Imam Khomeini Hospital, Tehran University of Medical Scie...

In line with changes of consumers modern lifestyle has call for the advertising strategy to change. This research is to find out how game with telepresence and product experience embedded in the computer game to affect users’ intention to purchase. Game content developers are urging to consider of placing product message as part of game design strategy that can influence the game player’s inten...

The main aim of this study was to investigate the relationship of students' social capital components and entrepreneurship intention. The statistical population of this study consisted of all students of University College of Agriculture and Natural Resources, University of Tehran (N=2600) among which 155 students where accessed based on Cochran formula and through convenient sampling. Data wer...

Author details Department of Pharmacognosy, Faculty of Pharmacy, Tehran University of Medical Sciences, Tehran, Iran. Traditional Iranian Medicine and Pharmacy Research Center, Tehran University of Medical Sciences, Tehran, Iran. Medicinal Plants Research Center, Faculty of Pharmacy, Tehran University of Medical Sciences, Tehran, Iran. Department of Pharmacology and Toxicology, Faculty of Pharm...

1 Department of Reproductive Health, School of Nursing and Midwifery, Tehran University of Medical Sciences, Tehran, Iran 2 Department of Psychiatry, Roozbeh Hospital, Tehran University of Medical Sciences, Tehran, Iran 3 Department of Epidemiology and Biostatistics, School of Public Health, Isfahan University of Medical Sciences, Isfahan, Iran 4 Iranian National Center of Addiction Studies (IN...

OBJECTIVES The aim of this study was to examine the selling of cycle helmets in retail stores with particular reference to the adequacy of advice offered about the fit and securing of helmets. METHODS All 55 retail outlets selling cycle helmets in Christchurch, New Zealand were studied by participant observation. A research entered each store as a prospective customer and requested assistance...

Reza Babazadeh is M.S. Student in Department of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran. Reza Tavakkoli-Moghaddam is a Professor in Department of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran. Jafar Razmi is an Associate Professor in Department of Industrial Engineering, College of Engineering, University of Tehran,...