business all around the world uses different approaches to know their customers, segment them and formulate suitable strategies for them. one of these approaches is calculating the value of each customer for the company. in this paper by calculating customer lifetime value (clv) for individual customers of an online toy store named alakdolak, three customer segments are extracted. the level of ...

Do store brands aid store loyalty by enhancing store differentiation or merely draw price sensitive customers with little or no store loyalty? This paper seeks to answer the question by empirically investigating the relationship between store brand loyalty and store loyalty. First, we find a robust monotonic positive relationship between store brand loyalty and store loyalty using multiple loya...

The following contains a description of the principles and techniques used in a modular operating system being implemented at the National Physical Laboratory. The computer being used is a KDF9 with 32K words of core store and a disc file. The system provides a time-sharing and file handling capacity as well as the usual services to users.

Purpose: This research investigates role of store brands as a time and money saving heuristic in the context of an omnipresent store brand hierarchy. Drawing on the work of Tversky and Kahneman (1982) it proposes that the store brand hierarchy is characterised by many of the traits of frequently used heuristics employed by grocery shoppers. Design/methodology/approach: Based on Chaiken’s (1980)...

Health information technology (HIT) is an area of computer technology concerned with the design and development of systems to generate and store healthcare-related information and make use of that information. Healthcare organisations that use HIT, for instance, such as an ePrescribing system, are expected to have lower costs, improved efficiency and reduced errors while also giving better serv...

The seventh edition of Retailing Management maintains the basic philosophy of the previous six editions. We continue to focus on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. These strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling...

Conventional object-oriented programming systems allow application programmers to structure each application as a set of objects. They do not allow longterm storage of the objects, nor do they allow sharing and concurrency within the object spaces. Persistent object systems and object-oriented databases have been developed to address some of these shortcomings. Persistent object systems provide...

E-commerce websites are important to implement in small business processes. To facilitate the transaction process, this research was carried out so that process between sellers and buyers became more effective efficient. The purpose of is attract consumers with an attractive user-friendly website buy products from KawanKita bicycle shop it has impact on increasing sales, analytical method appli...