s the purpose of this study was to identify indicators of social capital and pursue their correlation to communicational skill of mangers. this descriptive-correlation study has an applied objective. the population is composed of all employees (243 individuals) of nonprofit organizations in noor city. the total number of 85 individuals was selected in random sampling as the sample. in this stud...

This paper focuses on the perceived pattern of alignment between a manager’s words and deeds, with special attention to promise keeping, and espoused and enacted values. It terms this perceived pattern of alignment “Behavioral Integrity.” The literatures on trust, psychological contracts, and credibility combine to suggest important consequences for this perception, and literatures on hypocrisy...

A key challenge to brand managers is how to gain a better understanding of the relationship between brand and customer loyalty constructs. Researchers have recognized that brand identity plays a key role in brand management. The purpose of this paper is to investigate the effect of brand identity and brand identification on brand loyalty through perceived value, customer satisfaction, and trust...

The use of Internet as a mean of shopping goods and services is growing over the past decade. Businesses in the e-commerce sector realize that the key factors for success are not limited to the existence of a website and low prices but must also include high standards of e-quality. Research indicates that the attainment of customer satisfaction brings along plenty of benefits. Furthermore, trus...

This study was aimed to present a model for social responsibility of audit firms using the grounded theory method. To this end, the components and dimensions of social responsibility model of audit firms were identified and explained. The research method was applied in terms of purpose, mixed (qualitative-quantitative)exploratoryin termsof datatype, anddescriptive-correlationalinterms of data c...