Random utility models have been widely used in many diverse fields. Considering utility as a random variable opened many new analytical doors to researchers in explaining behavioral phenomena. Introducing and incorporating the random error term into the utility function had several reasons, including accounting for unobserved variables. This paper incorporates fuzziness into random utility mode...

Nowadays high fuzzy utility based pattern mining is an emerging topic in data mining. It refers to discover all patterns having a high utility meeting a user-specified minimum high utility threshold. It comprises extracting patterns which are highly accessed in mobile web service sequences. Different from the traditional fuzzy approach, high fuzzy utility mining considers not only counts of mob...

Loss-averse behavior makes the newsvendors avoid the losses more than seeking the probable gains as the losses have more psychological impact on the newsvendor than the gains. In economics and decision theory, the classical newsvendor models treat losses and gains equally likely, by disregarding the expected utility when the newsvendor is loss-averse. Moreover, the use of unbounded utility to m...