The article defines the concept of “servitization”, identifies its features, and outlines antecedents consequences servitization for company. analysis academic literature on was used as a research method. author presents two approaches to definition “servitization”: transformation process innovation business model. former reflects need significant changes, while latter draws attention change in...

Previous survey showed that the “portal site” would be the place where Internet users visit most often. In this study, we employed the TAM in studying the portal site, and identified antecedents including information content, customization, reliability and response, and security to perceive ease of use and perceived usefulness on portal site usage. In validating our research model, our data sup...

This research broadens the study of trust as it applies to developing stable relationships in electronic environments. Prior studies have investigated many aspects of trust, but few have looked at its incremental development. Previous empirical research identifies antecedents to initial perceptions of trust that may influence the progression of trust to deeper levels. More conceptual work ident...

The extant literature presents antecedents of loyalty into four groups: characteristics of the environment, characteristics of the dyadic relationship, characteristics of the consumer, and consumer perceptions of the relationship with the marketing firm. However, it pays little to no attention to the antecedents of loyalty in small island economies. Prior research on small island economies is h...

This study proposes a new concept, green organisational ambidexterity, that integrates green exploration learning and green exploitation learning simultaneously. Besides, this study argues that the antecedents of green organisational ambidexterity are green shared vision and green absorptive capacity and its consequents are green radical innovation performance and green incremental innovation p...

This paper presents a comprehensive study of the influence of environmental uncertainty on businessIT alignment. The existing literature postulates environmental uncertainty as a key challenge to achieving business-IT alignment. Hence, the first objective of this study is to identify the extent of the impact of environmental uncertainty on business-IT alignment, and to determine its relative im...

–The purpose of this study was to develop a framework for understanding the antecedents and components of athlete brand. Based on a set of 21 interviews conducted in three different countries, a detailed framework is proposed including five antecedents and two components of athlete brand. The antecedents are media (social media, mass media, video games and major sport events), oral communicatio...