Sometimes it seems that an existing bearer of value should be preserved even though could destroyed and replaced with something equal or greater value. How can this conservative intuition explained justified? This paper distinguishes three answers, which I call existential, attitudinal, object-affecting conservatism. raise some problems for existential attitudinal conservatism, suggest how they...

The purpose of this paper is to understand the consumer perception Counterfeit Luxury goods across ages and what mentality triggers consumption these can be associated causality their rise in popularity. A sample size 108 respondents was taken from Amritsar, Punjab, India. Upon inspection data it revealed that there are enough correlations among statements move ahead with factor analysis. Anti ...