The potential of mobile service innovations to create valuable economic impact makes their development desirable for companies. To develop and launch successful mobile services, the integration of customers in the idea generation process bears high potential. However, such Open Innovation activities usually demand for investments, whereas the precise relation between the money invested and the ...

Technological advances have changed the way in which financial services are transacted, with mobile banking being the latest development in this domain. This paper focuses on the adoption of mobile banking services by consumers. Rogers’ diffusion of innovation model was adopted to study the consumers’ behaviour and motivation towards this innovation. The personal characteristics of mobile banki...

We argue that four service innovation mechanisms by Gallouj and Weinstein imply that services are modular offerings. In this comparative case study, we look at four knowledge-intensive business service innovations to further understand the nature of modularization in services. Our findings indicate that modularization was used primarily for systematization and innovation purposes, and the prefe...