Change in activity patterns and travel behaviour were seen worldwide as a response to the COVID-19 pandemic. This is mainly due restrictive measures imposed by government perception of own safety or commitment reducing spread disease. However, with without measures, people still have various needs travel. Thus, this study was initiated understand changes An online questionnaire survey, includin...

The aim is to conceptualize what makes for effective leadership in the Klang Valley IT sector. All industries need leadership; it ought be brought up workplace. Employee motivation and performance could improved through leadership. Additionally, employees are more committed organization, while lowers turnover rate. Under successful leadership, an organization’s output revenue can increase. unet...

This paper summarizes academic literature on Internet banking drivers and found that there is a need to conduct research on corporate customer Internet banking adoption behaviour. The empirical data were collected from a questionnaire survey of 223 business firms selected from the telephone directory in Klang Valley area in Malaysia. This study examines the relationship between Internet banking...

In the past, the leadership style of Malaysian managers has been different from our Western counterparts due to strong cultural differences. However, with the advent of knowledge economy and the transformation of workforce, leadership style of Malaysian managers is said to be altered. This research explored the current state of leadership style among Malaysian managers and its effect on the per...

This is a cross-sectional study which investigated the association between non-exclusive breastfeeding and maternal, paternal, obstetric and infant factors. Data on maternal, paternal, obstetric and infant factors were collected through face-to-face interview using a structured questionnaire from 498 mothers with four-week-old infants who attended government clinics in Klang district between 17...

The Malaysian hypermarkets have steadily increased over the past decades with brand loyalty emerging as a frontrunner in the retail industry. There have been copious studies related to the effects of marketing mix towards brand equity instead of brand loyalty. It is the intention of the researcher to identify the effects of marketing mix on brand loyalty in the Malaysian hypermarkets sector. Th...

For instance, it has been widely reported how players form meaningful – even emotional – ties to other players (e.g. Koster, 1998). Equally well-studied are phenomena such as identity play (Turkle, 1997), personality types of players (Yee, 2001), discrepancies between apparent game goals and actual player behaviour (Jakobsson & Taylor, 2003), the formation and negotiation of norms, the politics...

The study investigated socio-demographic factors and product attributes affecting purchase decision of special rice by Malaysian consumer. The primary data were analyzed by using binary logit model. Demographic factors and consumer preference for special rice (with reference to basmati rice) attributes were identified to affect purchasing behavior for special rice. Size of household, marital st...