spurred by intensifying competition in global markets, most companies have been increasingly implementing supply chain management (scm) and information systems (is) practices. as well, globalization policies have created a more intensive competition amongst manufacturers; in additional the priority of supply over demand, market competition and importance of some factor such as quality, accounta...

Although there is an argument for a flow of logic from market structure to marketing strategy and performance, the nature of the political ‘market’ and service product constraints, strongly dictate marketing strategy choices. Interactions between what, at this stage, we may call the consumer (elector) and the supplier (electee) in political campaigns could be likened to mental stimulus processi...

The paper examines the main constrains in stimulating extent of production driven supply chains, that could able to transform into market driven supply chain management.; Questionnaires, were developed and administered to marketing agents using purposive sampling, with the application of Porter’s diamond of national competitive advantage. Red sea being underexploited resource; and it is unique ...

nowadays all organizations are somehow involved with information technology revolutions and the applicable aspects of information technology are evident in any field of supply chain, from the relationship with suppliers and producers to the relationship with the customers. in other words, the application of information technology is influential in the improvement of the supply chain. in this st...

This paper analyzes the major trends in the business environment that shaped the business models adopted by companies and their new marketing strategies. It adopts a desktop research methodology by collecting data from previous academic papers, statistical, and analytical reports. It starts by analyzing the globalization trend that forced most of the emerging economies to liberalize and privati...

Over the past three decades vertical price transmission analysis has been the subject of considerable attention in applied agricultural conomics. It has been argued that the existence of asymmetric price transmission generates rents for marketing and processing agents. Retail prices allegedly move faster upwards than downwards in response to farm level pricemovements. This is an important issue...

s teel industries play a key role in the national economy and welfare of the society in many steel manufacturer countries. it is found that manufacturing and consuming of steel products would be a key indicator to measure and evaluate economic and industrial performance of a country. nowadays, countries with the large natural oil and gas resources (e.g. iran) attempt to select an alternative ec...

tire industry in is ecountring  an internal  competitive  market, so they need to incease their efforts in international markets. it seems that these  efforts should  be directed  by the knowledge of global marketing theories. in this research the application level of marketing theories in tire industry is measured,and by offering a model  with three categories of marketing elements. the optimu...