This study embarks upon uncovering the probable relationships between Iranian parents’ attitudes, motivations, and home literacy practices (HLP) towards bilingualism, Persian and English. To undertake the study, sixty-eight parents of young language learners (YLLs) were asked to fill up a survey questionnaire. The questionnaire aimed to uncover parental attitudes, motivation, and the types of H...

Many digitally mediated peer-production systems allow participants to define their own activities. The challenge in such systems, however, lies in retaining members beyond the first few interactions. To address this problem we must understand who these users are and why they begin to contribute. Importantly, there is scant empirical evidence on how motivations are associated with different traj...

Recruiting qualified reviewers, though challenging, is crucial for ensuring a fair and robust scholarly peer review process. We conducted a survey of 307 reviewers of submissions to the International Conference on Human Factors in Computing Systems (CHI 2011) to gain a better understanding of their motivations for reviewing. We found that encouraging high-quality research, giving back to the re...

Given the increasing uptake of the social network site Facebook, mass communication researchers have begun focusing on what drives people to use the site and what kinds of information they interact with. Perhaps because of the relative novelty of Facebook, little research has scratched beneath the surface to explore why people engage in certain functions the site offers. Attention to these enga...

The contribution of retailing to total airport revenue is becoming more important. This study examines the relationship between passengers’ shopping motivations and their commercial activities at airports, as well as the moderating effects of time pressure and impulse buying on this relationship. A sample of passenger survey data was collected at Taiwan’s Taoyuan International Airport. Three sh...

People frequently escalate their commitment to failing endeavors. Explanations for such behavior typically involve loss aversion, failure to recognize other alternatives, and concerns with justifying prior actions; all of these factors produce recommitment to previous decisions with the goal of erasing losses and vindicating these decisions. Solutions to escalation of commitment have therefore ...