Cute brand styles are being used by increasing number of luxury brands in their marketing to interact with consumers. Cuteness can be divided into two types, including kindchenschema and whimsical. The majority current studies focused on the effects single cuteness consumer psychology behavior. So, how does adoption various cute influence preference? What is internal mechanism? We have...

Abstract Glioblastoma is a highly malignant tumour driven by subset of self-renewing cells termed glioblastoma stem cells. This self-renewal phenotype largely epigenetically driven, however, the exact epigenetic mechanisms underpinning it are poorly understood. We found that histone variant macroH2A2 repressed in tumours, and this repression associated with poorer survival. interrogate function...

This article argues that populism, both in its left-wing and right-wing versions, is a social pathology the sense contemporary critical theorists give to it. As such, it suffers from disconnect between first order political practices reflexive grasp of meaning those practices. due populists’ ideal freedom, which they understand as authentic self-expression ‘the People’, rejecting need for media...

Women’s oppression undermines and inhibits women but may also prompt an enterprising reaction. In this paper, three studies explored the extent to which respond awareness of other with increased desire for self-expression, a reactive constructive response. Study 1 reactions two forms women’s oppression: restricted self-expression economic opportuniti...