regarding to the diversified needs of domestic and global customers and various products of domestic and global competitors, importance of agility in supply chain management becomes more important. suppliers have to provide materials and essential resources of manufacturers in a short time without any lead time.in this research, we identified many criteria for agility in sanitation supply chain...

We consider competition between two decentralized supply chains network under demand uncertainty. Each chain consists of one risk-averse manufacturer and a group of risk-averse retailers. These two chains present substitutable products to the geographical dispensed markets. The markets’ demands are contingent upon prices, service levels, and advertising efforts of two supply chains. We formulat...

The application of big data targeted advertising in the green supply chain makes marketing products more accurate and effective. This paper applies game theory to study decisions coordination issues a which online retailer conducts advertising. A centralized model two Stackelberg models (an online-retailer-led decentralized manufacturer-led model) were constructed solved. zero wholesale price-s...

Supply chain management has been described as an integration of business process that is associated with operational management and marketing problems, such as inventory control, information sharing and supply chain coordination. Over the last few decades, researchers in the area of supply chain management have been very active in seeking optimal policies for supply chain members in order for t...

This paper studies a supply chain with manufacturer encroachment where both the and retailer invest in advertising to explore effects of different quantity decision sequence on strategy profits for players. It is known that usually intensifies completion, which may make worse off. Our results show (1) tends increase his expenditure under if manufacturer’s direct selling cost increases most case...

Reducing inventory levels is a major supply chain management challenge in automobile industries. With the development of information technology new cooperative supply chain contracts emerge such as Vendor-Managed Inventory (VMI). This research aims to look at the literature of information management of VMI and the Internet of Things, then analyzes information flow model of VMI system. The paper...

Advertising-driven demand is very common in practice. This paper considers pricing and advertising strategies issues a two-echelon supply chain involving manufacturer retailer. According to who undertakes the expenditure, both retailer-advertising case manufacturer-advertising are analyzed under Stackelberg framework. The crucial factor that affects strategy optimal profit for each p...

Supply chain network is the collection of physical locations, transportation vehicles and supporting systems through which the products and services are managed and ultimately delivered. It connects suppliers, manufacturers, distributors and retailers with competition and collaboration. Each decision maker in the network aims to achieve profit maximization, capacity maximization, and delay mini...