This paper describes a hybrid approach, using bibliometrics and text-mining, used to analyze longitudinal trends in the literature of e-marketing research from 2001 to 2010. The abstracts of 888 articles from six leading marketing journals were analyzed. The analysis identifies several core topics and themes of e-marketing research and reveals trends occurring in this growing area. The study re...

Percentiles have been established in bibliometrics as an important alternative to mean-based indicators for obtaining a normalized citation impact of publications. Percentiles have a number of advantages over standard bibliometric indicators used frequently: for example, their calculation is not based on the arithmetic mean which should not be used for skewed bibliometric data. This study descr...

This is a follow-up on the bibliometric evaluation of Finnish astronomy presented by the author at the LISA V conference in 2006. The data from the previous study are revisited to determine how a wider institutional base and mergers affect comparisons between research units. Bibliometrics can be an useful tool for evaluating research done in separate institutes working in the same field. The au...

Evaluative bibliometrics is concerned with comparing research units by using statistical procedures. According to Williams (2012) an empirical study should be concerned with the substantive and practical significance of the findings as well as the sign and statistical significance of effects. In this study we will explain what adjusted predictions and marginal effects are and how useful they ar...

According to current research in bibliometrics, percentiles (or percentile rank classes) are the most suitable method for normalizing the citation counts of individual publications in terms of the subject area, the document type, and the publication year. Up to now, bibliometric research has concerned itself primarily with the calculation of percentiles. This study suggests how percentiles (and...

The increasing use of citation impact metrics for evaluation and comparison not only of individual researchers but also of institutions, universities and even countries has prompted the development of bibliometrics. Currently, these metrics are becoming widely accepted as an easy and balanced way to compare and rank scientists and/or research units. This paper presents a benchmarking study of a...

This review analyzes trends and commonalities among prominent theories of media effects. On the basis of exemplary meta-analyses of media effects and bibliometric studies of well-cited theories, we identify and discuss five features of media effects theories as well as their empirical support. Each of these features specifies the conditions under which media may produce effects on certain types...