0377-2217/$ see front matter 2012 Elsevier B.V. A http://dx.doi.org/10.1016/j.ejor.2012.09.003 ⇑ Corresponding author. Tel.: +886 35742653; fax: E-mail address: [email protected] (U.-P. Wen This study considers pricing policies in a supply chain with one manufacturer, who sells a product to an independent retailer and directly to consumers through an Internet channel. In addition to the manu...

The Shapley value, one of the most widespread concepts in Operations Research applications of cooperative game theory, was defined and axiomatically characterized in different game-theoretic models. Recently much research work has been done in order to extend OR models and methods, in particular cooperative game theory, for situations with interval data. This paper focuses on the Shapley value ...

Green supply chain management has received increasing attention as consumers have become more environmentally conscious. Manufacturers are making green investments to meet consumers’ demands, while retailers in different markets often engage cooperative promotion attract consumers. This study develops game theoretic models for investigating two cross-market firms with channel structures, i.e., ...

Cooperative advertising arrangements between manufacturers and resellers contain two principal components in their payment schedules: a participation rate and an accrual rate. We analyze 2,156 cooperative advertising plans to see how they vary across consumer and industrial products, as well as between convenience and nonconvenience consumer products. We also study how participation and accrual...

In order to evaluate the multistage supply chain efficiency, an appropriate performance evaluation system is importantly required. A representative multistage supply chain has three members composing a supplier-manufacturer-retailer structure, and has intermediate measures connecting these supply chain members. Existing data envelopment analysis (DEA) models have difficulties in measuring these...

A common practice for brand manufacturers is to operate dual distribution channels in which they offer an online channel direct sales end consumers and independently-managed retail physical stores. This structure enables the reach multiple segments of with different offline shopping preferences, but it may create conflicts due manufacturers’ competitive position market. Cooperative advertising ...

A fuzzy differential game theory is proposed to solve the -person (or -player) nonlinear differential noncooperative game and cooperative game (team) problems, which are not easily tackled by the conventional methods. In this paper, both noncooperative and cooperative quadratic differential games are considered. First, the nonlinear stochastic system is approximated by a fuzzy model. Based on t...

Game theory has become an essential tool in the analysis of supply chains with multiple agents, often with conflicting objectives. This chapter surveys the applications of game theory to supply chain analysis and outlines game-theoretic concepts that have potential for future application. We discuss both non-cooperative and cooperative game theory in static and dynamic settings. Careful attenti...