Many Internet users perceive that there is a large risk to their privacy and security when they buy products and services or submit personal information online. Although the perception of risk may be greater than the actual risk, it is still a cause for concern. An e-business must address customers’ perceived risk just as much as any actual risks. In other words, the issue of trust is fundament...

The development of bank card business has severely challenged the improvement of risk-controlling technology. While assessing risk is the foundation of risk-controlling in bank card business. Presently, domestic banks have set up their customer data base. By analyzing the status of risk assessing in risk-controlling, this article tries to applying Fisher Discrimination Approach to assessing cus...

Restructuring in the power industry is followed by splitting different parts and creating a competition between purchasing and selling sections. As a consequence, through an active participation in the energy market, the service provider companies and large consumers create a context for overcoming the problems resulted from lack of demand side participation in the market. The most prominent ch...

Retailers’ brands maker with private label have significantly boosted market share in recent years. Creating new brands for goods or services provide differentiation with similar distributors. The main aim of this paper is to test which component can be more effective in consumers’ purchase intention based on using private label for goods’ image. This research data was collected by prior st...

By the end of 2011, agricultural population in accounted for 48.73% in China. Also, farmers in China are dispersed and their financial information is incomplete, which leads to credit risk evaluation system of farmers in China is not sound at all. Most Chinese banks even have not established the rating system, so farmer credit risk rating system pressed for solution. This study proposes an inde...

Dynamic pricing has becoming increasingly prevalent in many industries. One of the main advantages of dynamic pricing is that it helps mitigate the risk associated with demand uncertainty (see, for instance, Aviv and Pazgal 2008 and Cachon and Swinney 2011). In this paper, we show that dynamic pricing can play an important role in differentiating between customers over time even in the absence ...