نتایج جستجو برای: direct intention
تعداد نتایج: 471263 فیلتر نتایج به سال:
Prior research in cross-cultural studies in technology adoption has mainly focused on national cultural level and conducted in western countries. This paper examines the impact of espoused national cultural values on consumer’s intention to use mobile payment devices using the UTAUT and Hofstede’s cultural dimensions as the basis for the research framework. The moderating effect of espoused unc...
Social networking services (SNS) provide innovative online platforms for social interactions and communications. In order to understand users’ continuance intention of using SNS, we first propose a comprehensive research model based on the expectation-confirmation model (ECM) of IS continuance. Our model examines direct and indirect factors affecting users’ continuance intention of SNS usage. W...
Credibility Elements of eWOM Messages in the Context of Health Care Services. A Romanian Perspective
The purpose of this paper is to investigate the Romanian consumers' determinants of eWOM messages' perceived credibility in the context of health care services. We selected a sample of 127 women and we administered a questionnaire. We used the partial least squares to uncover the established relationships between the variables of the model, namely the argument strength and the source credibilit...
Organizations are increasingly recognizing their workers as valuable resources. Therefore, workforce planning and policies that minimize the voluntary turnover of IT professionals are important. Using cognitive dissonance theory as a theoretical foundation, we propose and test research hypotheses that combine traditional voluntary turnover constructs with constructs of interest to the IT profes...
This study investigates how the relationship between environmental values (anthropocentric, biospheric and egobiocentric) green product purchase intention is mediated by identity. Asurvey conducted online involving 564 Australians informs findings. Data analysis performed using AMOS, a structural equation modelling package. Out of three values, egobiocentric have strongest influence on identity...
This study aims to examine and analyze the relationships between motivation shopping value, repurchase intention, customer satisfaction on Lazada Indonesia’s ecommerce consumers in Malang City. The population of this research is Indonesia who are productive age (19-34 years old) City number samples obtained following criteria 100 correspondents. Sample selection done by non-probability sampling...
Advancement in information system leads organizations to apply e-learning system to train their employees in order to enhance its performance. In this respect, applying web based training will enable the organization to train their employees quickly, efficiently and effectively anywhere at any time. This research aims to extend Unified Theory of Acceptance and Use Technology (UTAUT) using some ...
This study was conducted to examine the nature of relationship between the perceived usefulness and perceived ease of use towards intention to use Decision Support Systems (DSS) using samples from employees in one manufacturing company in Malaysia. A total set of 60 sets of questionnaire were sent to the organization and 50 usable questionnaire representing a response rate of 83 percentage were...
Although research into consumer participation in online brand communities has grown in recent years, still little is known about how membership in a Facebook brand community is related to brand loyalty. This study tests the direct and indirect effects of brand community engagement, electronic word-of-mouth (eWOM) intention, and community promotion behavior on attitudinal loyalty, repurchase int...
Structural analysis of the relationship between optometric practices and knowledge sharing intention
This paper aims to reveal the multidimensionality of knowledge-sharing intentions and its perception by employees in optometry practices. Data were collected from 187 optometry employees in Taiwan through a survey. The collected data were used to examine the proposed model. Empirical results show that individual autonomy, organizational collaboration, professional requirement, knowledge-sharing...
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