People are visual and respond to images. This is well known and has been exploited for eons by those wishing to sell product and promote ideas. A picture paints a thousand words. Book publishers have taken advantage of the response to images by putting time and effort into book covers. These help to sell the book to the reader. While we may say 'don't judge a book by its cover' in fact we frequ...

With electronic book (ebook) sales and readership rising, are ebooks positioned to replace print books? This study examines the preference for ebooks and print books in the contexts of reading purpose, reading situation, and contextual variables such as age, gender, education level, race/ethnicity, income, community type, and Internet use. Additionally, this study aims to identify factors that ...

This paper describes a series of three evaluations of electronic textbooks on the Web, which focused on assessing how appearance and design can affect users’ sense of engagement and directness with the material. The EBONI Project’s methodology for evaluating electronic textbooks is outlined and each experiment is described, together with an analysis of results. Finally, some recommendations for...

works on French publishing history. He has also served as a trustee of the New York Public library and, early in his career, as a reporter for The New York Times. As a scholar, author, and reporter, Darnton brought an impressive, well-rounded understanding of traditional print publishing to the negotiating table with Google. Given this intimate personal and professional history with what he cal...