A locally compact group G has the factorization property if map C ⁎ ( ) ⊙ ∋ a ⊗ b ↦ λ ρ ∈ B L 2 is continuous with respect to minimal C*-norm. This paper seeks initiate rigorous study of this in case groups which, contrast discrete case, been relatively untouched. partial solution question when passes embeddings given – that traces back Kirchberg's seminal work on topic and known be false gener...