This article says that quality management is one of the key functions both corporate and project management, main means achieving maintaining competitiveness any enterprise. It emphasized product is, in essence, a cross-cutting aspect enterprise system - similar to such as time, costs, personnel management. this position at heart fundamental principles underlying modern systems. The also touche...

Nowadays the new product and its importance are consideredas an essential strategy for staying in business. Though the hi-techindustry has focused on value innovation and improving the qualityof the new product development (NPD) process to drive new productperformance, new product success has not changed dramaticallyover the years. This study presents a novel approach based on structuralequatio...

Based on accepted advances in the marketing, economics, consumer behavior, and satisfaction literatures, we develop a micro-foundations model of a firm that needs to manage the quality of a product that is inherently heterogeneous in the presence of varying customer tastes or expectations for quality. Our model blends elements of the returns to quality, customer lifetime value, and service prof...

Available online 27 August 2010

In producing a product, the quality of product is something that must be done by company so consumers will feel satisfied with used customer. have an influence on customer satisfaction use occur at later time because there satisfaction. addition to felt customers, it also necessary provide good service customers well served or provider. respondents who serve as population and research samples a...