World-Wide Web browsers are starting to appear on a variety of consumer electronic devices, such as television sets and television set-top boxes, which are capable of receiving television programming from either terrestrial broadcast, satellite broadcast, or cable. In this context there is a need to reference television broadcasts using the URI format described in [RFC 2396]. This document desc...

A system of television ophthalmoscopy has been developed using commercially available colour television cameras and a specially designed high-sensitivity monochrome television camera. Funduscopy and fluoroscopy can be performed at low light levels and recorded on standard video tape for clinical evaluation and also as a teaching aid. A computerised television stereo ophthalmoscope image process...

BACKGROUND Federal and state public health agencies in the United States are increasingly using digital advertising and social media to promote messages from broader multimedia campaigns. However, little evidence exists on population-level campaign awareness and relative cost efficiencies of digital advertising in the context of a comprehensive public health education campaign. OBJECTIVE Our ...

While mass media campaigns have been shown to contribute to reductions in smoking prevalence, little research has been undertaken on the effectiveness of radio advertising as a communication medium. This is despite radio being less expensive and having greater reach than television in some low and middle income countries. We aimed to explore the potential of radio as an adjunct or alternative t...

BACKGROUND There are no published studies evaluating the impact of introduction of television on disordered eating in media-naïve populations. AIMS To assess the impact of novel, prolonged exposure to television on disordered eating attitudes and behaviours among ethnic Fijian adolescent girls. METHOD A prospective, multi-wave cross-sectional design was used to compare two samples of Fijian...

Over the past several decades the cost of television time has increased substantially and congressional campaign spending has increased as well. This paper considers whether there is a causal relationship between these trends. Using the dramatic variation in advertising rates across congressional districts and over time, we assess the effect of higher television advertising rates on campaign sp...

The volume of content available through television has overwhelmed the original interface. While recommendation systems and search engines have changed how consumers discover and acquire books, music and movies over the web, the same model applied to television channels and shows can easily disrupt the television experience that viewers expect. We propose a network of mass customized television...

Observatory: New interactive advertising formats on television. A proposal for their analysis and classification This article investigates the area of interactive advertising on television, an emerging phenomenon that has not been extensively explored by the literature and with significant potential for development. The findings provided are based on those obtained as part of the research entit...