This research examines why consumers desire unusual and novel consumption experiences and voluntarily choose leisure activities, vacations, and celebrations that are predicted to be less pleasurable. For example, consumers sometimes choose to stay at freezing ice hotels and to eat at restaurants serving peculiar foods, such as bacon ice cream. We propose that such choices are driven by consumer...

A Health Exhibition lias been lield at tlie Drill Hall, Leeds, and lias attracted mucli attention. The Public Health Department was especially instructive and included a model hygienic shop counter, fly-proof and ice-cooled, the model cow shed, a smoke-recording apparatus, a demonstration of food values, and a dozen other features conveying lessons to the eye at once. Personal cleanliness, as a...

We presented a novel nanoUPLC-MS(E) workflow method that has potential to identify origin of gelatin in some dairy products; yoghurt, cheese and ice cream. In this study, the method was performed in two steps. In the first step, gelatin was extracted from these products before the MS-sample preparation. In the second step, tryptic gelatin peptides were separated and analyzed with ultra-performa...

Although little is known about how preferences develop in childhood, work in adults suggests that evaluative responses to stimuli can be acquired through classical conditioning. In two experiments children were exposed to novel cartoon characters, that were either consistently paired with a picture of a disliked food (Brussels sprouts) or a liked food (ice cream). Relative preferences for these...

Dear Parents, It was wonderful to see so many families of our new students participate in Monday’s orientation. As a follow-up to our Panel of University Representatives, we would like to provide you with some additional information and webpages, and with responses to some of the questions raised yesterday, in order to clarify these important issues for you. We would also like to point out anot...

Private labels, also known as store brands, are an important component of competitive strategy among multi-product retailers, as they can increase retailers’ power over suppliers in the vertical channel or facilitate horizontal differentiation among retailers. This paper seeks to identify the relative importance of each role, conditional on the location of both private labels and national brand...

kids.frontiersin.org What would you rather do on a hot summer day? Go to football practice or have ice cream by the pool? The pool might be much more fun than going to any sports practice, so it may seem to be an easy choice. However, if you miss practice often, your coach might not line you up at the next match, and you will not improve overall. In the light of these future consequences, atten...

Dear Parents, It was wonderful to see so many families of our new students participate in Monday’s orientation. As a follow-up to our Panel of University Representatives, we would like to provide you with some additional information and webpages, and with responses to some of the questions raised yesterday, in order to clarify these important issues for you. We would also like to point out anot...

Building on findings related to physiological and psychological motivations of food preference, this research develops a framework to examine preferences toward comfort foods. Study 1 used a North American survey of 411 people to determine favored comfort foods, and Study 2 quantified the preferences for these foods across gender and across age groups using a stratified sample of 1005 additiona...

Dear Parents, It was wonderful to see so many families of our new students participate in Monday’s orientation. As a follow-up to our Panel of University Representatives, we would like to provide you with some additional information and webpages, and with responses to some of the questions raised yesterday, in order to clarify these important issues for you. We would also like to point out anot...