The convergence of information technology, media, and telecommunications has altered consumer behavior in terms searching, obtaining, processing, responding to a company’s or services. ability company plan, implement, manage digital marketing increase its competitiveness the eyes consumers is referred as capability. This research presents utilization index (DMUI) evaluate improve DMUI mad...

one of the chief discussions within the phrase structure theory is the analysis of the projection level of modifiers of different grammatical categories. this study provides an analysis of the noun phrase structure in persian, considering the projection levels of the post-modifiers. the study is within the framework of the extended standard theory (est) and, in particular, x-bar syntax. data an...

Based on survey data, this paper builds decision tree models to profile the online and mobile technologies and services that ski resorts use for their promotional and advertising strategies for two important segments, namely millennials (less than and equal to 35) and non-millennials (greater than 35). The technologies and services include resort websites, microblogging services, and online cou...

Much of development policy centred around women over the last 50 years has increasingly emphasised women’s engagement in formal labour force. In more recent years, emergence Western ‘conscious capitalist’ and ‘fair trade’ brands have sought to bridge this gap by employing from Global South their supply chains. Although provided increased opportunities for women, especially those poor communitie...