Purpose: Popular TV series and sitcoms have received different reactions from people of different   classes. The present study was conducted to measure the positive and negative attitudes of   psychologists, psychiatrists, chronic psychiatric patients and ordinary healthy viewers toward an   Iranian TV series entitled ‘The Physicians’ Building’ whose main character was a psychologist.   Mater...

the link between sport and media as a cultural and commercial relationship requires proper management for both industries. because of live broadcast and the possibility to view images, tv has a greatest impact on the link between media and sport. due to the exclusivity of tv in iran and its central role in active life of the public, it requires an investigation into ways that can place tv at th...

Objective(s): In this study, we aimed to evaluate the efficacy of thyroid volume measurement using 99mTc pertechnetate single-photon emission computed tomography (SPECT) images, acquired by the standardized uptake value (SUV)-shape scheme designed by our expert team.Methods: A total of 18 consecutive patients with Graves’ disease (GD) were subjected to both ultrasonographic and 99mTc pertechnet...

Over the past decade, political advertising via social media has grown rapidly, spurred by microtargeting, which looks to deliver specific messages tightly defined audiences. Microtargeting strategies have been claimed be effective, but questions remain around their cost, when looking optimise impressions for a given budget. We analyse 11,837 ads aired on Snapchat over two-year period leading u...

The controversies and theological debates between different religions have always been an interesting topic for the scholars of religion. These debates were usually carried out in two ways: orally, in a meeting dedicated to these debates, or in writing. One of the religious traditions criticized since its emergence and against which many refutations were written in the early Islamic centu...

background: trichomoniasis, caused by trichomonas vaginalis , is one of the most common sexually transmitted infections in the world. diagnosis of t. vaginalis is performed by different methods, including wet mount, culture, serological methods and pcr, which required laboratory equipments and expert laboratory personnel. the aim of this study was evaluation of immunochromatographic strip test ...

This chapter reviews psychological theories of leadership and selected literature on the American presidency to highlight key psychological principles of presidential leadership. Psychological theories, framed by the principles of leadership outlined by Freud (1921), include those of Burns (1978, 2003) on transformational leadership, Bass (1997) and House & Shamir (1993) on charismatic and tran...

introduction: physical inactivity is one of the cardiovascular disease (cvd) risk factors. watching tv is a predictor of inactivity which is related to cvd risk factors and obesity. the objective of this study was to evaluate the influence of leisure-time physical activity and television watching on atherosclerosis risk factors in housewives and employees. materials & methods: in a cross sectio...