Iterative game design approaches have proven effective in creating persuasive games, but these approaches inevitably lead to as many abandoned designs as ones that are pursued to completion. This paper serves as a reflective and instructive post mortem for the unpublished non-digital game prototypes developed for our team’s “Transforming STEM for Women and Girls: Reworking Stereotypes & Bias” (...

The publisher regrets that citations referring to “Author and Other” appearing in this article were not updated with the full reference details. The citation on page 55, (Author and Other, 2009), should read “(Mintz and Devecchi, 2009)”. The citation on page 59, (Author and Other, 2010), should read “(Mintz and Aagard, 2010)”. The corresponding references should have appeared in the Reference l...

To understand what it means to design ‘persuasive technology’, one probably needs to understand it in relation to design in general. Using examples from a variety of areas of design discourse, the first part of the paper presents the idea that design is inherently persuasive. Following a discussion of what this might imply to the identification of ‘persuasive design’ as an emerging research are...

Visual feedback is an important approach in persuasive technology. We present four significant design dimensions of persuasive feedback systems. We investigate several previous notable projects and find out the underlying metaphorical structures within them. We analyze the meaning of metaphor in the persuasive feedback design, and examine how metaphor is being used. The results tell us that met...

The application of persuasive technology has been shown to be effective in a weight management context. However, it has been observed that the impact is not as significant as predicted. The aim of this project was to investigate whether a Design Thinking approach could generate new insights that could be used to drive the development of an innovative application to help people on their weight m...

Numerous scholars study how to design evidence-based interventions that can improve the lives of individuals, in a way that also brings social benefits. However, within the behavioral sciences in general, and the persuasive technology field specifically, scholars rarely focus-on, or report the negative outcomes of behavior change interventions, and possibly fewer report a special type of negati...

The paper develops ethical guidelines for the development and usage of persuasive technologies (PT) that can be derived from applying discourse ethics to this type of technologies. The application of discourse ethics is of particular interest for PT, since 'persuasion' refers to an act of communication that might be interpreted as holding the middle between 'manipulation' and 'convincing'. One ...

This paper looks at the concept of transformation in digital games and posits it as a core pleasure of digital games that can be positioned within a new discourse of “transformative play”. The poetics of transformation are uniquely suited to particular forms of narrative play, and the power of transformative play has significant implications for the design of persuasive games. Transformative pl...

Nurses are uniquely placed to provide effective health education with the aim of promoting attitude and behavioural change. This article explores the literature relating to attitude formation, attitude change and the nature of persuasive communication, and identifies specific strategies that will be useful to all nurses.