Rating systems are used by many websites, which allow customers to rate available items according to their own experience. Subsequently, reputation models are used to aggregate available ratings in order to generate reputation scores for items. A problem with current reputation models is that they provide solutions to enhance accuracy of sparse datasets not thinking of their models performance ...

Online brand reputation is of increasing significance to many organisations and institutes around the globe. As the usage of the www continues to increase it has become the most commonly used platform for users and customers of services and products to discuss their views and experiences. The nature of this www discussion can significantly influence the perception and hence the success of a bra...

Purpose This paper aims to focus on the relation between digital transformation and banks’ reputation, as examined through information disclosed by five largest Italian banking groups’ efforts extend enhance their resources. Considering digitalization a key strategy for managing which, in turn, can leverage financial value performance management, investigates whether how activities might affect...

This study aims to identify factors that are relevant to Mäori trust in terms of improving and encouraging the online shopping for B2C e-commerce by Mäori in New Zealand. The concepts of trust, risk and reputation are used to frame an exploratory study of the uptake of Internet shopping in a B2C context by Mäori, a minority but significant racial group, in New Zealand. The research presents a s...

To provide social exchange on a global level, sharing-economy companies leverage interpersonal trust between their members on a scale unimaginable even a few years ago. A challenge to this mission is the presence of social biases among a large heterogeneous and independent population of users, a factor that hinders the growth of these services. We investigate whether and to what extent a sharin...

Trust between communicating peers is increasingly catching the attention of the research community. Several methods have been proposed to assist the task of establishing trust between communicating peers; all of which make use of reputation mechanisms. We find that in present literature, reputation is incorrectly defined, as some chief aspects of reputation are not considered while defining it....

Wireless Sensor Networks are implementing on large scale in real time environments due to its incredible uses in real life. Wireless Sensor Networks don’t need human interference for its working so they can place where human cannot reach easily. As sensor nodes are placed in an open and insecure environment, they are prone to security attacks by adversaries. So, the security is an impo rtant is...

It is proposed that through the formalization of concepts related to trust, a more accurate model of trust can be implemented. This paper presents a new model of trust that is based on the formalization of reputation. A multidisciplinary approach is taken to understanding the nature of trust and its relation to reputation. Through this approach, a practical definition of reputation is adopted f...

Reputation Speculation behavior means that the buyers and sellers collaborate with each other to make fake transaction and give positive feedbacks in order to raise reputation level of online shops. This paper finds that reputation speculation is widely adopted and becomes an industry in China, making the consumers distrust the reputation of online stores, which is not conducive for the long-te...

This study examines how sellers respond to changes in the design of reputation systems on eBay. Specifically, we focus on one particular strategic behavior on eBay’s reputation system, the sellers’ explicit retaliation against negative feedback provided by buyers to coerce buyers into revoking their negative feedback. We examine how these strategic sellers respond to the removal of their abilit...