flow characteristics and rheological parameters of “malas yazdi” pomegranate (punica granatum l.) juice were investigated using rotational viscometer at different temperatures (10, 20, 30, 40, 50, 60 and 70ºc) and concentrations (12, 22, 32, 42 and 52º brix). the experimental data had the best fitness with herschel-bulkley model and the values of flow behavior index (n) varied between 0.97 and ...