نتایج جستجو برای: tourism destination brand image
تعداد نتایج: 472228 فیلتر نتایج به سال:
Medical tourism is a practice where individuals cross international borders in order to access medical care. This practice can impact the global distribution of health workers by potentially reducing the emigration of health workers from destination countries for medical tourists and affecting the internal distribution of these workers. Little has been said, however, about the impacts of medica...
Planning and implementing strategies to develop tourism has long been a priority issue for policy makers and decision makers: hence, a remarkable interest for quantitative methods aimed to assess the extent to which possible modifications of some determinants can affect the tourism flows of the destination country. Over the last decades, indeed, in Italy as well as in many other destinations wo...
This study investigates the effects of tourism storytelling on destination brand value, lovemarks and relationship strength. The survey data was collected from 259 respondents who had experienced in South Korea. Among determinants storytelling, uniqueness, interestingness educability have significant effect value. Sensibility, descriptiveness formation. Both value are found to affect further th...
The environmental quality of destination has become a tool that hotels have to hold the tourism demand. In this paper we are going to present a model of vertical differentiation in the accommodation industry, where differentiation is associated with quality. Additionally, we assume the existence of a lump sum tax in the accommodation industry. Two are the main results which will be proved in th...
Destination managers are investing considerable effort (i.e., time, resources, and money) to market their destinations on the Internet. In addition to official destination websites, many unofficial websites are populating the results pages of search engines, diffusing almost the same contents as official destinations websites. The aim of this study is to investigate the information market avail...
consumer purchasing decisions relating to foreign products are influenced by economic, psychological and sociological factors. this study attempts to relate such rarely studied variables as animosity and ethnocentrism to concepts taken from consumer behavior which are brand image and purchase intention. consequently, this study attempts to provide insights into how brand image, consumer ethnoce...
The present paper aims to assess the importance of different factors influencing demand conditions for a tourist destination on the basis of individual stakeholder perceptions. The relationship between the tourist demand conditions and individual influential factors, such as inherited resources, created resources, supporting factors and resources, destination management and situational conditio...
The environmental quality of destination has become a tool that hotels have to hold the tourism demand. In this paper we are going to present a model of vertical differentiation in the accommodation industry, where differentiation is associated with quality. Additionally, we assume the existence of a lump sum tax in the accommodation industry. Two are the main results which will be proved in th...
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