Why are men less likely to use electronic coupons than women? Previous studies have explained the gender difference in coupon usage by exploring roles within household and personality traits of sexes. However, this research offers a novel explanation for phenomenon, that men’s reluctance e-coupons may derive from prevalent stereotype e-coupon users feminine. Because feminine associated with usa...

Businesses (retailers) often wish to offer personalized advertisements (coupons) to individuals (consumers), but run the risk of strong reactions from consumers who want a customized shopping experience but feel their privacy has been violated. Existing models for privacy such as differential privacy or information theory try to quantify privacy risk but do not capture the subjective experience...

Restoring all facility operations after the 2001 Amerithrax attacks took years to complete, highlighting the need to reduce remediation time. Some of the most time intensive tasks were environmental sampling and sample analyses. Composite sampling allows disparate samples to be combined, with only a single analysis needed, making it a promising method to reduce response times. We developed a st...

Online social systems have become important platforms for viral marketing where the advertising of products is carried out with the communication of users. After adopting the product, the seed buyers may spread the information to their friends via online messages e.g. posts and tweets. In another issue, electronic coupon system is one of the relevant promotion vehicles that help manufacturers a...

This paper provides a new solution to the problem of estimating the yield curve from a sample of coupon bonds. Our approach builds on the work of McMulloch (1971, 1975) by using a new approach to formulate and estimate the discount function for US Government Issue Coupon Bonds. This new method uses fuzzy regression to estimate an arbitrary nonlinear function, rather than estimating a polynomial...