Emerging technologies enable customers to define by themselves through which channels they would like to interact with retailers. These technologies also enable retailers to emancipate from traditional channels, to offer services anytime and anywhere, and eventually to evolve into omni-channel retailers. In fact, most interactions between customers and retailers are enabled by information techn...

The article investigates the Swedish retail banks’ application of price bundling in order to attract new customers, students. This is done through a customer survey about students’ preferences concerning retail banking services, their price sensitiveness and banking behaviour. The conjoint analysis results showed that the students had relatively heterogeneous preferences, and four distinguishin...

This article describes the improvement of a model of collaborative design for the ceramic industry. A new stakeholder playing a crucial role is now included in the design process, i.e. the customer. Specifically, we present a pilot validation study for the framework that aims to analyse how the environment, experiences and reference criteria of different types of the customers (commercial deale...

Defining similarity measures is a crucial task when developing CBR applications. Particularly, when employing utility-based similarity measures rather than pure distance-based measures one is confronted with a difficult knowledge engineering task. Especially if different users of a CBR system have different demands on the case retrieval this task becomes really complex and sophisticated. In suc...

Co-creation is a process of involving entities, including customers, contractors, or final recipients, in tasks related to their design and development. It applies particular solutions that require, for example, the acceptance higher delivery costs returns resulting from use environmentally friendly solutions. Assessing possibility introducing market solutions, which will be at least partially ...

The Purpose of this study is to evaluate the difference between customer preferences and attitudes Islamic Bank in Ex-Banyumas residency Central Java, Indonesia. It also evaluates most considers attributes choosing an bank. Accidental sampling used with a total respondents as 100. To observe preferences, scoring method Chi-Square analysis are applied, meanwhile, Fishbein’s Attitude model discov...

This paper proposes a method to construct Behavior Targeting, which is an effective advertising method for Web Publishers. One of the challenges on constructing Behavior Targeting is the heavy load on the hardware when extracting customer preference information due to the enormous number of customers and the extremely broad areas that the customers might be interested in. We address this proble...

E-commerce customers may have a problem when paying for the purchase of a major item, if its price is larger than the available credit on their credit card. In the brick and mortar world, this problem would be solved by paying part of the bill with cash or with a second credit card. In e-commerce, however, this has not been an option. Furthermore, even when a customer could pay the whole purcha...

the purpose of was segmentation of customers according to benefit sought. market segmentation is viewing a heterogeneous market as a number of smaller homogeneous markets, in response to differing preferences, attributable to the desires of customers for more precise satisfaction of their varying wants. the data analysis was based on questionnaires which had been gathered from three metropolise...

With the increasing popularity of electronic commerce, businesses are starting to recognise that developing a good virtual community can help to generate more profits. Virtual communities can be an instrument for building relationships with customers, and retaining customers’ loyalty. Of interest are the similarities and differences in the design preferences of virtual communities across cultur...