The number of Internet purchases continues to increase, making customer relationship management even more critical in today’s Internet marketplace. Keeping existing customers satisfied is much more cost effective than acquiring new customers. However, the Internet has been plagued by inaccurate color representation since the advent of e-commerce. Color inaccuracy has many negative consequences,...

Any business marketing products or services can benefit from a data analysis of their customer purchase records looking for patterns in customer purchases. The results of this analysis can be used as a marketing strategy in future transactions to help suggest additional purchases to a customer prior to checkout. For the vast majority of companies, the cost to purchase and/or the expertise neede...

We evaluate the response of perceived tail risks in financial markets to the implementation of unconventional monetary policy by the U.S. Federal Reserve. Using information from out-of-money equity index options, we find that perceived risks decline significantly in response to both policy announcements and actual asset purchases. The announcement effects are strongest specifically for downside...

This paper analyzes the impact of large-scale, unconventional asset purchases by advanced country central banks on emerging market economies (EMEs) from 2008 to 2014. I show that there was substantial heterogeneity in the way these purchases affected EME currency, equity, and long-term sovereign bond markets. Drawing on the gravity-in-international-finance literature, I show that the degree of ...

For e-commerce websites to be successful in a highly competitive environment, the designers and managers should know what usability attributes can affect the probability of customers’ making purchases. This paper proposes a website usability study to measure attributes and the users’ intention of planned purchases. This study provides a designer’s perspective of the online customer which can be...

Research demonstrates that food desert environments limit low-income shoppers' ability to purchase healthy foods, thereby increasing their likelihood of diet-related illnesses. We sought to understand how individuals in an urban American food desert make grocery-purchasing decisions, and specifically why unhealthy purchases arise. Analysis is based on ethnographic data from participant observat...

The purpose of this study is to compare the performances of Artificial Neural Networks (ANN) and Multinomial Probit (MNP) approaches in modeling the choice decision within fast moving consumer goods sector. To do this, based on 2597 toothpaste purchases of a panel sample of 404 households, choice models are built and their performances are compared on the 861 purchases of a test sample of 135 h...

Maitland and Boyd proposed at ICICS 2001 an offline electronic cash system based on the group signature scheme. Their scheme cannot be used to solve blackmailing and other anonymity problems such as money laundering and illegal purchases. In this paper we extend the electronic cash system of Maitland and Boyd to prevent blackmailing, money laundering and illegal purchases by using a secure coal...

We develop a behavioral axiomatic characterization of subjective expected utility (SEU) under risk aversion. Given is an individual agent’s behavior in the market: assume a finite collection of asset purchases with corresponding prices. We show that such behavior satisfies a “revealed preference axiom” if and only if there exists a SEU model (a subjective probability over states and a concave u...

INTRODUCTION: More than two decades after the initiation of agricultural market reforms in eastern and southern Africa (ESA), governments in the region are increasingly using parastatal grain marketing boards (GMBs) and/or strategic grain reserves (SGRs) to directly influence the prices faced by farmers and consumers (Jayne Chapoto, and Govereh 2007). In Zambia, the government through the Food ...