The purpose of the present research was to explore the role of stereotype threat as a mediator of older people's memory performance under different instructional sets. In three studies, younger and older participants completed a memory test that was either framed as a memorization or as an impression formation task. Across these studies, memory performance was greater for younger than for older...

The majority of research on stereotype threat shows what is expected: threat debilitates performance. However, facilitation is also possible, although seldom reported. This study investigated how stereotype threat influences novice females when performing the sensorimotor task of bouncing a ball to a target. We tested the predictions of two prevailing accounts for debilitation and facilitation ...

Since it was first proposed by Rich in 1979, stereotype-based user modelling has been applied numerous times in recommender systems. The primary motivation for stereotyping in user modelling is the new user problem — a purely individualised user model cannot be constructed for a user until he has provided some ratings of items. By appealing to a pool of manually-constructed stereotypes, each on...

Although the effects of negative stereotypes and observer pressure on athletic performance have been well researched, the effects of positive stereotypes on performance, particularly in the presence of observers, is not known. In the current study, White males watched a video either depicting Whites basketball players as the best free throwers in the NBA (positive stereotype), Black basketball ...

These experiments examined how social interactions with individuals who ostensibly have stereotype-relevant views affect the self-evaluations of stereotype targets. Participants believed they were going to interact, or actually interacted, with a person who ostensibly had stereotype-consistent or stereotype-inconsistent views about their social group. Consistent with shared reality theory, part...

It is now well-established that stereotypes can become activated unintentionally and outside of awareness by the presence of the relevant group features. There is also a long tradition of theory and evidence that perceptual and behavioral processes are intimately related (e.g., Berkowitz, 1984; James, 1890; Piaget, 1948). Considering these two phenomena together suggests that stereotype activat...

Previous research has shown that trait concepts and stereotype become active automatically in the presence of relevant behavior or stereotyped-group features. Through the use of the same priming procedures as in previous impression formation research, Experiment 1 showed that participants whose concept of rudeness was printed interrupted the experimenter more quickly and frequently than did par...

How do consumers react when they believe that a transaction partner will view them through the lens of a stereotype? We predicted and found that being aware of a negative stereotype about a group to which one belongs (e.g., gender) made consumers sensitive to whether service providers were ingroup versus outgroup members, and lowered purchase intentions when the provider was an outgroup member....

Research has connected stereotype threat and regulatory fit by showing improved performance for individuals with negative stereotypes when they focused on minimizing potential losses. In the current study, non-Black participants, who were non-experts at golf putting, were told that a golf-putting task was diagnostic of natural athletic ability (i.e., negative stereotype) or sports intelligence ...

This work examined if stigmatized targets will embrace negative in-group stereotypes in order to protect their self-esteem from the threat of stereotypic failures. All studies focused on the stereotype that women have lower math ability than men. In Study 1, women who failed a math test showed buffered self-esteem if they were first given the opportunity to endorse this stereotype. Study 2 repl...