Hard discounters, such as Aldi and Lidl, have become more important in the last decade. Recent research suggests that presence of a hard discounter (HD) decreases customers’ share wallet. In this study, we aim to understand why occurs, by considering how HD affects store attributes satisfaction. particular, investigate whether satisfaction formation well effect on We analyze Dutch data attribut...

Mobility is one of the trends in 2014. According to the report of IDC (International Data Corporation), the worldwide shipments of tablets have exceeded PCs in 2013 Quarter 4, while smart phones has already exceeded other devices in unit shipments and market ratio. With this trend, many location-based services (LBS) have been proposed, for example, navigation, searching restaurants or gas stati...