The role of self-relevant values (as operationalized via materialism) was studied as a moderator of affective forecasting. Materialists predicted high negative affect in response to a material loss (Study 1), but low negative affect in response to an interpersonal setback (Study 2). For both event types, less negativity was predicted with longer durations from event occurrence, regardless of ma...

cooperation between companies in the supply chain of different industries is essential to achieve ultimate customer satisfaction, but according to several studies that have been conducted, many cooperation projects will not be successful. one of the most important reasons for this is the lack of attention to issues of cultural differences in the creation of partnerships between organizations. c...