When research on repatriation has shown that repatriates quit within one year of return from a foreign assignment, this study attempts to find what makes some repatriates stay committed and loyal to their companies when their colleagues are quitting and joining their immediate competitors? The research further extends to explore - factors determining repatriates loyalty, repatriates’ most desir...

With the high costs of attracting new customers on the Internet, the profitability of an e-retailer is realized only during later purchases. Fostering loyalty among patrons is thus necessary for the success of e-retailers. This is more so because repeat purchases are not the only behavioral trait of the loyal customer—he also recommends his favorite e-retailers to potential buyers. This calls f...

The study investigates the impact of service recovery on word of mouth, customer trust and customer loyalty in public sector organizations of Pakistan (Pakistan Post, Pakistan Railways and Pakistan International Air Lines). This study employed a quantitative method approach to collect and analyse the data collected through a survey questionnaire. The study sample population comprised 300 custom...

The study of e-consumer behavior is getting more attention in e-commerce related literature. Acknowledging the importance of e-commerce, this study aims to investigate the influence of e-service quality dimensions (efficiency, requirement fulfilment, accessibility, privacy and responsiveness) on customer satisfaction and customer loyalty as well as to understand the mediating effect of customer...

introduction: this paper investigates the relationships between extraversion, neuroticism and psychoticism dimensions with brain / behavioral systems. methods: randomly selected 128 female university students in tehran completed gray-wilson personality questionnaire and eysenck personality questionnaire-reversion, using pearson correlation coefficiency and regression analysis, result: the resul...

This study investigates the effect of co-production on customer loyalty (attitudinal and behavioral separately) and factors which may boost co-production in an Iranian bank. To investigate co-production in banking services, the proposed model of Auh et al. (2007) was applied. Given the fact that many banks try to get the status of their main customers, co-production was examined due to its pote...

Though brand loyalty has been studied extensively in the marketing literature, the relationship between brand loyalty and retail pricing strategies is not well understood. Designing promotion strategies involves two key decisions: the percentage reduction in price from the existing price point (depth), and the frequency with which a product is promoted. These decisions, in turn, are critically ...